
Product Led Revenue was created by Brian Gallagher, founder of Ignition Product Labs and former first employee and CPTO at Ware2Go, a UPS-backed B2B technology company that scaled from zero to $150M ARR through a successful exit.
Brian has spent his career at the intersection of product, engineering, architecture, go-to-market, and executive decision-making. He has led B2B SaaS platforms through the exact problems this diagnostic is built to detect: manual onboarding that turns into headcount, roadmap pressure from named accounts, product signals that never become revenue action, and growth models that look healthy until margin, NRR, and revenue per employee tell a different story.
A short, no-pitch intro call to see whether Product Led Revenue is a fit for your company.