Product Led Revenue
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The 60-minute PLR Diagnostic

Find the revenue work your product is not doing.

The 60-Minute PLR Diagnostic is a facilitated working session for your leadership team. In sixty minutes we identify where the product is and is not performing revenue work, estimate what the current state is costing, and determine whether a deeper Leverage Sprint is warranted.

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Who it is for

Founder / CEO
Growth is still happening, but scalability is becoming the barrier.
PE operating partner
Evaluating portfolio companies under pressure on growth quality and margin.
CPO · CRO · CFO
One shared view of where the revenue motion depends too heavily on human initiation.

What we examine

Where acquisition still depends entirely on sales effort.
Where activation needs too much human lift.
Where conversion signals exist but no motion fires.
Where expansion revenue sits uncaptured.
Where retention risk shows up too late.
Where agents could carry work, and where the system is not ready.

What you leave with

A placement on the scale
Where your revenue motion sits on the Product Led Revenue scale today.
A directional cost estimate
What the current state is costing, in board-relevant terms.
An AI-agent readiness snapshot
A first-pass view of where agents could carry revenue work, and where the signal is not ready.
A clear recommendation
Stop, sequence a focused intervention, or move into a four-week Leverage Sprint.
It is nota generic PLG assessmenta self-serve funnel reviewan AI feature roadmap

Questions

Do we work from our real financials?+

Yes. The diagnostic is grounded in your real economics: gross margin, cost to serve, NRR, and headcount. That is what makes the cost estimate real instead of generic. The free Quick Test needs none of that. The diagnostic does, because it quantifies what the current state is costing.

What happens after the sixty minutes?+

You get a clear recommendation. If a four-week Leverage Sprint is warranted, we scope it. If it is not, you get an honest read and no push.

Book a call to see if it is a fit.

A short, no-pitch intro call. If the diagnostic is a fit, we scope it. If not, you get an honest read.

Book a CallOr take the free Quick Test
What is PLRAbout Brian